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Blended ROAS

Blended ROAS

In an era of Cookie Consent, iOS14 and a plethora of other tracking issues, how should you work with attribution?

Cost of Goods Sold

Cost of Goods Sold

COGS, which stands for Cost Of Goods Sold, is often the second item on a retailer's income statement, right after sales revenue. It is very valuable information that indicates the gross profit of goods sold....

Why you should advertise in your own name

Why you should advertise in your own name

Getting ahead of your competitors Some companies have a brand name that is also used by other companies. Even if it's not always the exact same name, it ensures that that competitor then joins you among the organic search results for your brand name....

3 advantages of animated HTML5 ads

3 advantages of animated HTML5 ads

Animated HTML5 ads with a well thought out structure, interactive elements and relevant content lead the target audience even more to that coveted conversion. Discover 3 reasons to opt for html5 banners here.

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Billy
Digital Marketing & Video Creative
 

"With video, your target audience makes get to know you and your company or online store personally in an approachable way. This allows you to reach the know, like and trust factor faster"

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