Will AI replace the SEO marketer

Will AI replace the SEO marketer

Introduction Since 2021, I have attended the last 3 Friends of Search (FoS) editions. So it was obvious that I would also attend their 10th edition, along with my colleague Cedric Trekels, who is our Team Performance Leader. As mentioned, FoS is focused ...
The future of SEA and how AI will play a role in it

The future of SEA and how AI will play a role in it

Narrow vs Broad AI Before we dive into the different AI types, let's look at the difference between narrow and broad AI. Narrow AI is designed to perform a specific task and is limited to that task. Broad AI, on the other hand, can handle multiple tasks and...
The bridge between branding, UX and development

The bridge between branding, UX and development

Branding, UX, development. 3 totally different areas of expertise, each equally important, but individually of little value. We take a brief look at what each of these pillars entails, but what's really important is how together they form the basis for a successful Web site. ...
From interns to Digitongers

From interns to Digitongers

Not Just Digitong As part of my bachelor's degree in communication management PXL Hogeschool in Hasselt, I was allowed to do an internship in my last semester, says Daan. In the subject of data-driven communication at school, I had my first touch with Google ads and...
3 advantages of animated HTML5 ads

3 advantages of animated HTML5 ads

Stand out in the crowd Large budgets are often spent on display ads these days. More and more companies are looking for new ways to add extra exposure to their business, but the increasing mass of these types of ads is making...